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Tech/Paradice

Paid Advertising

Creative, campaign structure, and budget discipline -- tuned weekly against the metric that matters.

Meta, Google, LinkedIn, and TikTok ads managed for ROAS.

What an engagement can include

We confirm the final deliverables after reviewing your goals, current setup, dependencies, and priorities.

  • Channel strategy: Meta, Google, LinkedIn, TikTok, YouTube
  • Creative production and testing framework
  • Landing pages aligned to ad intent
  • Weekly budget pacing and optimization
  • Monthly ROAS report with next-cycle plan

Process

How we deliver paid advertising

The exact sequence is adjusted to the scope, but responsibilities and review points are agreed before delivery begins.

  1. 01

    Plan

    Targets, channels, budgets, creative angles.

  2. 02

    Launch

    Campaign builds, pixels, conversions wired.

  3. 03

    Optimize

    Weekly review, reallocate, kill underperformers.

  4. 04

    Scale

    Double down on winners, test new angles.

Tools

Tools selected for the work

We choose tools based on the project requirements, your existing systems, and the needs of the people who will maintain the work.

  • Meta Ads
  • Google Ads
  • LinkedIn Ads
  • TikTok Ads
  • Triple Whale

FAQ

Questions about paid advertising

  • We recommend $5k/month media to see signal -- lower is possible case-by-case.

  • Yes -- static, motion, and short-form video briefed against performance hypotheses.

Planning a paid advertising project?

Share your goals, current setup, and constraints. We will help you define a practical scope and next step.